We are delighted to announce the success of the "Team Building Workshop" organized by SOMU International Training for SABIC, held on June 10th at the InterContinental Hotel in Jubail. The esteemed global trainer, Arthur Carmazzi, led advanced training sessions focused on team building, offering valuable insights and practical skills to enhance teamwork and collaboration. About Arthur Carmazzi Arthur Carmazzi is a renowned global expert in leadership and motivation, and the founder of the "Directive Communication Psychology" methodology. With over 30 years of experience in leadership development and organizational performance improvement, Carmazzi established "Directive Communication International" to provide innovative solutions that enhance team dynamics and drive organizational culture change. Carmazzi is celebrated for his ability to integrate scientific research with practical applications, inspiring individuals and teams to reach their full potential. He has received numerous international accolades for his contributions to leadership and team building, and his work has been featured in many prominent global publications and media outlets. During the workshop, Carmazzi shared practical insights and strategies on team building that helped SABIC participants strengthen their teamwork skills and foster a collaborative environment within their organization. Workshop Details The workshop was marked by its interactive approach and hands-on sessions, which significantly impacted participants by deepening their understanding of effective team building strategies. Participants expressed their appreciation and satisfaction with the substantial value the workshop added to their teamwork and collaboration skills. SOMU International Training is proud to contribute to the development of team building skills in leading companies like SABIC and reaffirms its commitment to delivering high-quality training programs that enhance performance and innovation across various sectors. We look forward to more successful and fruitful collaborations with our partners to achieve our shared goal of developing effective teams and making a positive impact in the business world.
SOMU Training proudly delivered the first program, “Strategic Goal Achievement and Performance Excellence,” on February 10–11, 2026, marking the official launch of a comprehensive customized training journey for employees of S-Chem.This integrated journey is strategically structured into three progressive stages: Discover, Aspire, and Thrive. Throughout 2026, employees will participate in carefully curated programs including Fostering Teamwork, Personal Accountability, and Results Orientation—each designed to reinforce a culture of ownership, collaboration, and measurable performance outcomes.By aligning learning objectives with corporate strategy, this initiative aims to strengthen leadership behaviors, enhance team cohesion, and drive sustainable performance excellence across the organization.
On February 9, 2026, SOMU Training successfully delivered the workshop “Relationship Management in the Workplace” for Bank AlJazira, reinforcing the bank’s commitment to cultivating a collaborative and high-performing work environment.The workshop, led by the distinguished trainer Mr. Yasser Al Hozaimy, provided participants with practical tools and structured methodologies to enhance professional relationships, strengthen cross-functional collaboration, and navigate workplace dynamics with confidence and professionalism. The session emphasized communication excellence, trust-building, and conflict management within organizational settings.This initiative reflects SOMU’s continued partnership with leading financial institutions to develop interpersonal excellence as a driver of productivity, engagement, and sustainable organizational success.
On October 1–2, 2025, SOMU Training successfully delivered a comprehensive “Behavior-Based Safety program” for employees of BCI, reinforcing the organization’s commitment to operational excellence and workplace safety.The program focused on cultivating proactive safety behaviors, increasing hazard awareness, and embedding accountability into daily operational practices. Through interactive case studies, real-life scenarios, and practical application exercises, participants gained actionable insights to minimize risks and enhance compliance standards.This initiative underscores SOMU’s dedication to supporting organizations in building resilient safety cultures that prioritize employee wellbeing and sustainable performance.
