Innovation and Creativity: the Key to Business Success

مخططات الدورة

الاهداف

Course Objectives
By the end of the Innovation and Creativity training course participants will have:
• A Clear understanding of what Innovation is and how to apply it.

• Completed several practical exercises using different techniques.

• An understanding of which techniques suit which problems.

• Harness the power of personal motivation
Course Outline
1.
What is Innovation, Creativity and Thinking Outside the Box, and why should we use it?
• Gaining Business Advantage
• Saving Costs
• Improving Efficiencies
• It’s very Simple
• It’s very Fast
• It’s very Effective
• It’s Fun

2.
Who really is Innovative and Creative?
• Artists?
• Architects?
• Songwriters?
• Clerks?
• Salespeople?
• Managers?



• Children?
• Lunatics?
3.
Why we are taught NOT to be creative
• Stopping your brain from exploding
• It’s just too complicated...
Oh no it’s not
• Because it’s not part of my Job
4.
Why should we be Innovative
• Because problems just keep happening
• Because the Competition is
• Because Standing Still is a slow death
• Because we can
5.
Different Techniques for Different Problems
• Business Problems
• New Products Ideas
• Business Advantage
• Business Streamlining
• Everyday Ordinary Issues
6.
Practical Exercises
• Practical exercises using the different techniques
• Individual and team working activities
• Really Stretching your talents
7.
Generating a Shortlist of ideas
• These Techniques generate so many ideas, choosing a shortlist can be an effort in itself
• Techniques to decide which ones to investigate further
8.
Selecting the Best Idea for a given Problem
• Making balanced Decisions



• Not Wasting other ideas
• Picking the Idea with Greatest Impact and Easiest Implementation

9.
How to encourage your Company/Department be more Dynamic, Innovative, Creative,and exciting
• When is the right time to Innovative?
• Spreading the Word.

• What’s in it for me?

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